
About the Programme
Experience China is an international creator initiative led by Smiler Creative. The programme brings overseas influencers, content creators, and storytellers to China to explore its diverse cities, rich cultural heritage, and fast-evolving modern landscape — from ancient traditions and local cuisine to education, technology, and city life.
This is more than a travel campaign — it’s a global storytelling platform designed to inspire cross-cultural understanding, digital creativity, and authentic human connection.
What You’ll Experience
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Fully hosted travel across selected Chinese destinations
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Hands-on access to cultural, culinary, and technological experiences
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Custom itineraries designed for creators — with production and translation support
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Collaborations with local brands, artists, and organisations
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International exposure through Chinese media, tourism boards, and global platforms
Whether you’re a travel vlogger, lifestyle creator, filmmaker, or cultural commentator, this programme offers a one-of-a-kind opportunity to engage with China in a meaningful, creative, and impactful way.
